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If you use this booth style, you'll also be limited in your ability to protect your products from rain or wind on bad weather days. If you're helping a customer at the front of your booth, it would be quite easy for someone else to grab an item displayed at the side of your booth without you ever noticing. You may find this booth style harder to monitor for theft, particularly if you make smaller items because your sight lines may be limited and there will be a barrier between you and the customer. If you're more introverted, and you find talking with customers difficult, this booth layout might make that job even tougher for you. If you're naturally outgoing, it may not be an issue for you.
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I've seen experienced craft artists do a fantastic job of chatting with customers while behind a front counter style booth. However, this design doesn't have to limit your interactions. If you're not careful, front counter booth designs can act as a barrier between you and your customer, and it can limit the type of interactions that can help you to make sales. It can grab customers' attention quickly because your products are all displayed right up front and close to the aisles. There are a few ways to design your booth so your products are displayed at the outside edge(s) of your space depending on the number of sides with open aisles you have in your space.Ī front counter style booth will provide you with a lot of space for storing additional items not on display and any tools and supplies you require. Alternatively, you may stand in front of the booth if space allows. You would stand behind the table, while customers stood in front of the table.
TRADE SHOW BOOTH DESIGN PLANNER PORTABLE
Portable folding tables as your primary display furniture. In this type of booth design, you'd most likely be using FRONT COUNTER CRAFT BOOTH Displays Are at the outside Edge(s) of your space - Customers browse around the outside of your booth spaceĪ front counter configuration has your display surface along the front of your booth space.